Learning Lab
Skills Every Social Media Manager Needs
There’s more to managing a social media account than uploading artwork or posting a funny video- especially if it’s in-house or for a digital agency. As a social media manager, you aren’t just responsible for posting stuff on relevant social…
Valuable Vocals: The Field of Voiceover Work!
Ever considered the elements that go into creating a video production? A video production, regardless of its scope, is created from multiple components which includes features such as the artwork, the script, the soundtrack… and the voiceover talent. Voiceover talent…
Why a Film Degree is More Useful than You Think!
When you think of a career in film, your mind is usually drawn to images of Hollywood, the glamour of Cannes, the Academy Awards, and film legends like Wong Kar Wai and Martin Scorsese. But film is a broader industry…
Why Study Communications?
Communication is the process of exchanging information, ideas, and thoughts between individuals or groups. It is a fundamental human activity that is essential for our everyday lives. Communications are the foundation of relationships, and it shapes our perceptions and understanding…
Why Study Film?
Movies have been a part of our lives for over a century now, and they have become an art form that holds a significant place in our culture. Films are a reflection of society, and an excellent way to understand…
Why Study Advertising and Marketing?
Advertising and marketing are two of the most important functions in today’s world of business. They play a vital role in promoting products, services, and even ideas. As such, the study of advertising and marketing is becoming increasingly popular amongst…
Building a Career in the Creative Industry After Graduation
Graduating from college is a major milestone in every student’s life. It’s a time to celebrate the hard work, dedication, and sacrifices that have led to this moment. However, it’s also a time of uncertainty and anxiety, especially when it…
How to be a Good Social Media Streamer
In today’s digital age, social media has become a powerful tool to connect with people worldwide. One of the most popular forms of social media content is streaming. Streaming allows people to share live video, audio, and other content with…
Micro-Credentials : A Game-Changer for Graduate Careers
In today’s fast-paced and ever-changing job market, it’s essential to stay ahead of the curve. One way of doing that is by earning Micro-Credentials. Micro-credentials are a form of certification that offers a quick and flexible way to develop new…
Studying Media & Communications To Become An Influencer
Social media has dramatically changed the way people consume information and make purchasing decisions. As a result, influencers have emerged as a powerful force in shaping public opinion and consumer behavior. To become a successful influencer, it’s essential to have…
Debunking 5 Myths About Mass Communication
Many people tend to think of mass communication as a fun and exciting field – you get to write articles, be a news anchor and interview celebrities or work behind the camera such as broadcasting or film.View the story Debunking…
6 Tips To Improve Your Writing Skills.
Writing well takes work- but here are some tips you can use to be sure you do write your best!View the story 6 Tips To Improve Your Writing Skills. Whether you’re just venturing into writing as a career, or have…
Essential Social Media Skills Employers Value
Mastering social media skills play an important role in determining your prospects of getting hired. Learn more about key social skills that are valuable in the workplace!View the story Essential Social Media Skills Employers Value Once upon a time, even…
Why Major In Advertising & Design?
View the story Why Major In Advertising & Design? Do you love figuring out people and what makes them tick? There’s no other industry that allows you to dive into the minds of your consumers and understand what influences every…
Want to Learn Graphic Design? 5 Tips for Beginners
If you have been drawing or doodling long before Illustrator even existed, considering a career in design may be the right choice. Here are 5 handy tips for you to check out and perfect your design skills. View the story…
5 Instagram Accounts to Follow for Design Inspiration
As aspiring design students, be it graphic design or other forms of visual arts, it never hurts to seek inspiration around you. View the story 5 Instagram Accounts to Follow for Design Inspiration Many of us spend hours scrolling through…
How To Create An Impressive Digital Portfolio
View the story How To Create An Impressive Digital Portfolio A digital portfolio is a great way to showcase your skills and collection of works to prospective employers. Most creative professionals such as marketing professionals, copywriters, graphic designers and UX…
5 Social Media Faux Pas To Avoid As A Job Seeker
This article highlights 5 blunders to avoid on social media as a job seeker. View the story 5 Social Media Faux Pas To Avoid As A Job Seeker So, you have just graduated or even contemplating a career change. You…
The Life Of A Copywriter
If you have a knack for creative writing and intend to turn it into a career, you might consider being a copywriter. View the story The Life Of A Copywriter If you have a knack for creative writing and intend…
Careers For Creative People
View the story Careers For Creative People The passionate, the dreamers, the big thinkers, and the innovators – different ways used to describe the creative side of a person. The creative field usually involves imagination and original thinking, particularly, work…
How New Media & Pop Culture Shape Social Change Today
View the story How New Media & Pop Culture Shape Social Change Today If you look at how far global society has come, you can say that indeed much has changed. The impact left by various movements and events in…
How to Break into the Communications World
While the gift of the gab is a great skill to have, the world of communications is vast and requires a plethora of skills and abilities. Let’s take a look at these important skills and abilities.View the story How to…
What Freedom Of Press Means
Freedom of press is derived from freedom of speech and expression, which is considered a universal human right. View the story What Freedom Of Press Means We live in an age where information is easily attainable at the tip of…
Tips to Start a Career in Digital Marketing
If you are planning to get into digital marketing, now is the time to do so! Here are 5 ways you can get a head start into a career in digital marketingView the story Tips to Start a Career in…
Using Social Media Wisely For Your Dream Job
Learn how to use social media wisely to land your dream job.View the story Using Social Media Wisely For Your Dream Job Frank Parsons, considered the father of career development, suggested career practitioners have: An accurate understanding of our traits;Knowledge…
Shaping Social Change: The Role Of New Media And Pop Culture
Social change efforts today are spear-headed with the help of popular culture and new media. Let’s take a look at how.View the story Shaping Social Change: The Role Of New Media And Pop Culture If you look at how far…
Colour Me Surprised- Colour Theory in Advertising
Colour affects more than just our mood! Find out how it works in advertising too.View the story Colour Me Surprised- Colour Theory in Advertising To a certain extent, most of us are familiar with how colours can play a huge…
The Benefits of Video Games
Cognitive Benefits From games on our mobile phones to dedicated machines that are built to play them, video games have undoubtedly become a staple in households across the world, providing joy, connection and a means of escaping the confines of…
Event Management: How to Plan Successful Events
Planning an event can be an exciting but challenging task. Whether it’s a birthday party, a corporate gathering or a community festival, the goal is to create a memorable experience for all attendees. Here’s a step-by-step guide to help you…
Building Brands: Creating Strong and Memorable Brands
In today’s saturated market, building a strong and memorable brand is crucial for businesses aiming to stand out and resonate with consumers. Branding goes beyond just a logo or slogan—it encompasses the entire experience customers have with your company. A…
Online Marketing: Advertising on the Internet and Social Media
In the digital age, online marketing has become a pivotal aspect of a business’ strategy to enhance visibility, engage with more customers and boost sales. As traditional advertising mediums like print and broadcast begin to take a back seat, the…
Creating Content: Making Valuable Content to Attract Customers
In the digital age, content creation is at the heart of attracting and retaining customers. With the overwhelming amount of information available online, creating valuable content that stands out and resonates with audiences is crucial for any business looking to…
Marketing Data: Using Data to Improve Marketing Strategies
In today’s data-driven world, the role of data in shaping and refining marketing strategies cannot be overstated. Data provides invaluable insights that help businesses understand their audience, track marketing performance, and optimise their strategies for better results. This article explores…
Digital Reporting: Telling Stories and Reporting News Online
In the digital age, the landscape of journalism has undergone a profound transformation. Digital reporting has not only changed how news is delivered but has also reshaped the very nature of storytelling. With the rise of the internet, mobile devices…
Media Ethics: Making Sure Media is Honest and Fair
In today’s digital landscape, where information is abundant and news travels faster than ever, media ethics serve as the critical framework that governs the conduct of journalism and media professionals. The commitment to honesty and fairness in media is paramount,…
Public Relations: Managing a Company’s Image
In the competitive business landscape, public relations (PR) play a crucial role in shaping the perception and reputation of a company. Effective PR strategies help businesses communicate with their target audience, build relationships and manage their overall image. This article…
Visual Media: Using Pictures and Videos to Communicate
View the story Visual Media:Using Pictures and Videos to Communicate By Nash Nithi In our increasingly digital world, visual media has become a vital tool for communication. From marketing campaigns to news broadcasts, pictures and videos are now integral to…
Creating and Running Social Media Campaigns
In this digital age, social media campaigns have become a cornerstone of marketing and engagement strategies for businesses, nonprofits and personal brands alike. These campaigns leverage the power of platforms like Facebook, Instagram, Twitter and LinkedIn to reach wide audiences…
How Media Impacts Global Political Discourse
The study of media-related degrees, such as journalism, communication, or media studies, provides valuable insights into the impact and role of traditional and digital media in global politics. It equips students with critical thinking skills, media literacy, and an understanding…
How Music Affects Films
From the very first moments of a film, the power of music is apparent. It envelops the audience and sets the tone for the unfolding story. Whether it’s the ominous melody of a thriller, the rousing score of an action-packed…
Marketing 101:The Ultimate Guide
In today’s dynamic commercial environment, understanding the fundamentals of marketing is crucial for anyone looking to promote a product, service, or brand. Whether you’re a budding entrepreneur, a small business owner, or a marketing professional wanting to refresh your knowledge,…
Trending Social Media Jobs Beyond 2024
As we edge closer to the middle of the 2020s, social media continues to evolve at a breakneck pace, intertwining more deeply with our daily lives and the global economy.View the story Trending Social Media Jobs Beyond 2024 By Nash…
