Learning Lab Media Comms Level2 Archives

Online Marketing: Advertising on the Internet and Social Media

In the digital age, online marketing has become a pivotal aspect of a business’ strategy to enhance visibility, engage with more customers and boost sales. As traditional advertising mediums like print and broadcast begin to take a back seat, the...

December 19, 2024

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Creating Content: Making Valuable Content to Attract Customers

In the digital age, content creation is at the heart of attracting and retaining customers. With the overwhelming amount of information available online, creating valuable content that stands out and resonates with audiences is crucial for any business looking to...

December 19, 2024

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Marketing Data: Using Data to Improve Marketing Strategies

In today’s data-driven world, the role of data in shaping and refining marketing strategies cannot be overstated. Data provides invaluable insights that help businesses understand their audience, track marketing performance, and optimise their strategies for better results. This article explores...

December 19, 2024

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Digital Reporting: Telling Stories and Reporting News Online

In the digital age, the landscape of journalism has undergone a profound transformation. Digital reporting has not only changed how news is delivered but has also reshaped the very nature of storytelling. With the rise of the internet, mobile devices...

December 18, 2024

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Media Ethics: Making Sure Media is Honest and Fair

In today’s digital landscape, where information is abundant and news travels faster than ever, media ethics serve as the critical framework that governs the conduct of journalism and media professionals. The commitment to honesty and fairness in media is paramount,...

December 18, 2024

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Public Relations: Managing a Company’s Image

In the competitive business landscape, public relations (PR) play a crucial role in shaping the perception and reputation of a company. Effective PR strategies help businesses communicate with their target audience, build relationships and manage their overall image. This article...

December 18, 2024

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Visual Media: Using Pictures and Videos to Communicate

View the story Visual Media:Using Pictures and Videos to Communicate By Nash Nithi In our increasingly digital world, visual media has become a vital tool for communication. From marketing campaigns to news broadcasts, pictures and videos are now integral to...

December 18, 2024

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Creating and Running Social Media Campaigns

In this digital age, social media campaigns have become a cornerstone of marketing and engagement strategies for businesses, nonprofits and personal brands alike. These campaigns leverage the power of platforms like Facebook, Instagram, Twitter and LinkedIn to reach wide audiences...

December 18, 2024

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How Media Impacts Global Political Discourse

The study of media-related degrees, such as journalism, communication, or media studies, provides valuable insights into the impact and role of traditional and digital media in global politics. It equips students with critical thinking skills, media literacy, and an understanding...

December 18, 2024

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How Music Affects Films

From the very first moments of a film, the power of music is apparent. It envelops the audience and sets the tone for the unfolding story. Whether it’s the ominous melody of a thriller, the rousing score of an action-packed...

December 18, 2024

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Category: Learning Lab Media Comms Level2