MBA in Digital Marketing (ODL)
Veritas University College
N-DL/0415/7/0001(PA16560)06/28
Here's the BIG Picture
In today's digitally driven world, businesses rely heavily on digital channels to connect with their target audiences, making skilled digital marketers in high demand. The Veritas MBA in Digital Marketing equips you with a comprehensive understanding of both business management principles and digital marketing strategies, offering a well-rounded skill set that is highly sought after by employers.
Whether you're passionate about content creation, data analysis, social media management, or strategic planning, this MBA offers a diverse range of modules to suit your interests and strengths. You will gain invaluable insights into consumer psychology, cutting-edge marketing technologies, and innovative strategies that will empower you to lead marketing campaigns with confidence and creativity.
With this Course, You Will:
- Cover the most important tenets of business leadership – Strategic Management, Managerial Finance, Marketing Management, Managerial Economics, and Business Research Methods, among others
- Explore and build your understanding of different areas and types of marketing, and learn how to use them effectively to boost growth
- Be equipped with the relevant skills and knowledge to navigate your career in the increasingly competitive realms of business and entrepreneurship
Why choose
Veritas University College?
At Veritas, we are constantly re-thinking the learning process and leveraging on efficiency, technology and strategic partnerships to provide a holistic next gen educational journey for our students. Veritas is also committed to pushing the UN’s Sustainable Development Goals by continuously developing world class programmes at some of the most affordable fees available in the market. As a result of our far-reaching efforts, Veritas has received the BrandLaureate Best Brand in Online Education award for 2020, 2021, 2022, 2023 and 2024 in recognition of our exceptional academic and co-curricular experience.
How Do I Get In?
- A Bachelor's degree with minimum CGPA of 2.50 out of 4.00 or an equivalent qualification as accepted by the Senate; or
- A Bachelor's Degree with CGPA below 2.50 out of 4.00 or an equivalent qualification, subject to a minimum of 5 years of working experience.
COURSE MODULES
Strategic Marketing Management *University of Illinois at Urbana-Champaign, USA
Managerial Finance *Yale University, USA
Strategic Human Resource Management *University of Michigan
Managerial Economics *University of Pennsylvania, USA
Strategic Management *Macquarie University, Australia
Business Research Methods *University of Amsterdam, Netherlands
Business Intelligence *University of Colorado System
Digital Marketing Strategy
Social Media Marketing
Search Engine Optimisation
Content Marketing
MBA Digital Marketing Research Project
TUITION FEES
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MALAYSIAN / INTERNATIONAL STUDENTS |
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RM16,900 |
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Resource Fee: RM1,000 per year |
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