BA (Hons) Media, Culture & Communication, University of Sunderland (3+0)

Here's the BIG Picture

Have you always wondered just what happens behind the scenes before you get the news, experience an event, read an article or see a post on social media?

This course explores and explains the diverse patterns of media and gives you a comprehensive understanding of media power, media use, and the increasing significance of media in contemporary culture and society.

You will engage with a mix of critical approaches: cultural studies, communication studies, film studies and media studies. You'll also study a wide range of related topics including everyday life, popular culture, digital media cultures, cultural representation, and gender and ethnic identities.

With this Course, You Will:

Be exposed to a broad spectrum of areas within the Media, Culture and Communications industry
Have the flexibility to specialise in Public Relations, Journalism, or Broadcasting & Digital Media
Get a prestigious British degree at a fraction of the cost
Be exposed to project-based learning with practical assessments, with 100% coursework driven

Be given practical work-based learning

Why choose University of Sunderland?

The life-changing University of Sunderland is committed to widening participation with their world-leading research, public and private sector collaborations and track-record for providing quality student experiences that result in graduates who are the tomorrow-makers of societies and economies. The University was also shortlisted for University of the Year for 2021, the leading category in the annual THE – Times Higher Education – awards. They were recently named University of the Year for Social Inclusion (The Times and Sunday Times Good University Guide 2021).

How Do I Get In?

IACT College Foundation in Media Studies – minimum CGPA 2.0
IACT Diplomas – minimum CGPA 2.0
A-Level – minimum of grade D in 2 subjects
STPM – minimum of grade C in 2 subjects and an average CGPA of 2.0
UEC – minimum of grade B in 5 subjects
SAM, AUSMAT or CPU – 5 subjects with a minimum score of 50%
Matriculation or Foundation – minimum CGPA of 2.0
Other qualifications recognized by the Ministry of Education Malaysia

English Language Proficiency

SPM 1119 (GCE-O) – C
IELTS – Band 6.0 with a minimum of 5.5 for each component

COURSE MODULES

Year 1

- Introduction to Media and Cultural Studies
- Media Histories
- The Making of Popular Culture
- Introduction to Digital Media Culture

Year 2

- Media Studies 1
- Academic Research Skills
- Cultural Theory and Popular Culture 1
- Digital Image Making
- Motion Graphics 1
- Researching Media in Everyday Lives

Year 3

- Media Studies 2
- Cultural theory and Popular Culture (2)
- Dissertation and research Methods A
- Dissertation and research Methods B
- In-company Training

Elective Modules*

Year 1
Public Relations
- Introduction to PR Theory and Practice (1)
- Introduction to PR Theory and Practice (2)
Journalism
- Essential Journalism
- Introduction to Media Photography
Broadcasting and Digital Media
- Introduction to Video Production
- Introduction to Screenwriting

Year 2
Public Relations
- Marketing, Advertising and PR Communications
- Practical PR, Strategy and Theory
Journalism
- Magazine writing 1
- News Journalism 1
Broadcasting and Digital Media
- Scriptwriting
- Video Documentary Production

Year 3
Public Relations
- Advanced PR
- PR for Non-Commercial Organisations
Journalism
- Arts, Entertainment and Games Journalism
- Multiplatform News
Broadcasting and Digital Media
- Video Production 2
- Screenwriting for TV and Film 2

*Subject to availability

MPU Modules

- Appreciation of Ethics and Civilisation (Malaysian students) / Malay Communication 2 (International students) 
- Philosophy and Current Issues 
- Integrity and Anti-Corruption / New Venture Creation 
- Community Service 
- National Language A (only for students without credit in SPM BM) 

Detailed Course Modules

TUITION FEES

MALAYSIAN STUDENTS
Year 1 RM23,600	Year 2 RM23,600	Year 3 RM24,800
Resource Fee: RM1,000 per year
INTERNATIONAL STUDENTS
Year 1 RM28,600	Year 2 RM28,600	Year 3 RM29,800
Resource Fee: RM1,000 per year

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