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BA (Hons) Marketing, University of Hull
R/345/6/0262, MQA/FA 2072
Level Undergraduate
Intakes January / April / June/ September
Study Mode Full Time / Part Time /
Duration 3 years (1+2), (2+1)
Programme UK Transfer Degree Programme (Business)
School Business School
Overview

This course is a specialist degree that provides a solid grounding in the main management disciplines with a chance to specialise in marketing, allowing you to examine how customers and consumers behave, how markets function and evolve and how firms interact with these markets.

You will be exposed to core and emerging key business principles, concepts and applications across a comprehensive spectrum of disciplines while developing an in-depth understanding of marketing practices and its role in achieving organisational goals.

This complementary blend of knowledge, skills and abilities will enable graduates to add value to any organisation and perform confidently in an increasingly globalised and digitised business environment.