BA (Hons) Marketing Communications & Advertising, Kingston UniversityN/345/6/0262, MQA/PA 207 1232
|Intakes||January / April / June/ September|
|Study Mode||Full Time / Part Time /|
|Duration||3 years (1+2)|
|Programme||UK Transfer Degree Programme (Business)|
Without marketing, a business won’t have any customers. And without customers, a business can’t succeed. Marketing is essential to any industry, and you will to learn how to plan and develop effective advertising and marketing campaigns.
This course gives you a solid marketing foundation along with specialist studies in advertising and interactive communications. You will also study the development and expansion of media channels, and the challenges communications managers face today